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We're backing Brightona - 'England's biggest charity bike event'

Posted on Sep 26, 2016

Once again Principal Insurance is backing biking, this time by becoming main sponsor of next month’s Brightona Bike Show. Now in its 12th year, the show is the end-of-season finale of Brightona’s annual season of charity events.  Organised by volunteers, these support the Sussex Heart Charity with an astonishing £145,000 already raised to fund vital lifesaving equipment. No wonder then that it’s said to be England’s biggest charity biking event. But it’s not simply about a good cause. It’s a great show in its own right, attracting hundreds of bikers to Brighton’s Madeira Drive, some ther...
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