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Get a quote nowJaroslaw. 5* Trustpilot Review, July 2020
Lucy29. 5* Trustpilot review, May 2020
As a specialist insurance group we offer a wide range of policies, some of which stand outside of the mainstream insurance market
What our customer say about us
Brilliant insurance from the guys at Principal Insurance. Managed to save me a few bob and easy to chat to. Would recommend.
Keith, March 2017
Customer service is spot on! I’d happily recommend Principal Insurance
Rob, February 2017
Many thanks to Jamie who just helped me to make a quick amendment to my policy. It was pain free and surprisingly cheap!
Matty, December 2016
Because we put our policyholders first, we have become one of the UK’s fastest growing independent insurance specialist groups.
We now serve tens of thousands of motorcyclists, motorists, classic car enthusiasts, van drivers, homeowners and motor trade professionals nationally.
Whilst we embrace the latest quote and administration technologies, you might say we’re a bit old school.
That’s because we’d prefer to talk to you in order to get the best possible understanding of your needs. That then means we are properly equipped to seek out the best deal for you from our extensive panel of leading UK insurers.* What’s more we are able to give motorcycle, car, van, multi-vehicle, home and commercial insurance quotes.
Our impressive growth has been achieved not through multi-million pound marketing campaigns but by delivering old fashioned service. That can mean finding you the lowest possible insurance quote from our panel of insurers or, if you need make a claim, assisting so that the process is as prompt and painless as possible.
We’re a company with personality, one that instead of demanding staff always follow stringent call scripts and call length targets, encourages them to chat so they can provide you with the highest quality of service.
* Please ask for details of the insurers we use to compare insurance quotes.
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Latest News and Blog
20 January 2021
We are pleased to announce plans to launch two new apps, the customer-focused My Principal and the internal, staff supporting Principal Hub.
Read More31 December 2020
Following the agreement between the EU and UK, the rules regarding riding or diving in Europe are changing. From 01 January 2020, you will need secure a Green Card before you travel
Read More10 December 2020
We are set to deploy a "gamechanging"emotion detecting speech and text analytics solution following an agreement signed with Avoira.
Read More